小浦烤鱼

项目 | PROJECT

MARPECIS | 2024.07

服务 | SERVICE

标志设计 | VIS识别 | 产品包装

项目背景

小浦烤鱼是一家具有独特文化风格的成都烤肉品牌，品牌理念是将传统烤肉与现代科技、文化相结合，打造一个富有创意和时尚感的用餐体验，我们通过未来探索的方式将传统烤肉做出新元次的时间阶层。将穿越时空的未来主义意念和烤肉这种营养丰富的中国传统食物完美结合，提供一种美食体验，让食客从中获得一种新奇的感受，以达到潜移默化的持久回忆，增加品牌宣传的特色点和记忆标签。

Xiaopu Grilled Fish is a Chengdu barbecue brand with a unique cultural style. The brand concept is to combine traditional barbecue with modern technology and culture to create a creative and stylish dining experience. We will make traditional barbecue into a new dollar time level through future exploration. The futuristic idea of traveling through time and barbecued meat, a nutritious traditional Chinese food, is perfectly combined to provide a culinary experience, allowing diners to get a novel feeling, to achieve a subtle lasting memory, adding to the brand's promotional features and memory labels.