野萌AI+VI手册

深圳/平面设计师/47天前/438浏览

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野萌AI+VI手册

本视觉系统以“让科技有温度”为核心理念，通过简洁而富有亲和力的设计语言，构建兼具科技感与情感表达的品牌视觉体系。品牌Logo中的笑脸图形象征友好、陪伴与理解，使AI不再只是冰冷的技术，而成为能够与用户建立情感连接的智能伙伴。该符号在视觉系统中可以进行多样化延展，在不同应用场景中形成统一而富有变化的视觉表达。Logo中的“+”符号则代表着开放与无限可能，象征AI能力的持续成长与拓展，也表达品牌不断探索未来智能生活的愿景。通过统一而灵活的视觉系统，品牌在传递科技属性的同时，也展现出温暖、亲近与充满想象力的品牌气质。

This visual identity system is built around the concept of “Bringing Warmth to Technology.” Through a clean and friendly design language, it creates a brand visual system that balances technological sophistication with emotional expression.

The smile symbol in the logo represents friendliness, companionship, and understanding, transforming AI from a distant piece of technology into an intelligent companion that can connect with users on an emotional level. This symbol can be extended and adapted across different visual applications, allowing the brand to maintain a consistent identity while expressing diversity and flexibility.
The “+” symbol in the logo represents openness and infinite possibilities. It reflects the continuous growth and expansion of AI capabilities, while also symbolizing the brand’s vision of exploring new possibilities for intelligent living.

Through a unified yet flexible visual system, the brand communicates its technological foundation while conveying warmth, approachability, and a sense of imagination.