森朗骑行·运动品牌提案设计
深圳/设计爱好者/307天前/953浏览
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森朗骑行·运动品牌提案设计
森朗”取自“森林”与“明朗”,寓意骑行如穿梭自然般自由畅快,同时传递年轻、积极的生活态度。品牌诞生于都市骑行文化兴起之际,旨在为Z世代打造兼具时尚感与功能性的骑行装备。融合街头潮流与骑行科技,打造“骑行即生活”的全新体验,让骑行成为都市生活的潮流符号。
专为年轻户外爱好者打造的中端潮流运动品牌.户外运动的功能性与都市生活的潮流感结合,打造“轻量化、高颜值、强社交”的运动装备。
"Senlang" is taken from "forest" and "bright", which means that cycling is as free and enjoyable as navigating through nature, and at the same time conveys a young and positive attitude towards life. The brand was born at the time of the rise of urban cycling culture, aiming to create cycling equipment that is both fashionable and functional for Gen Z. Integrate street trends and cycling technology to create a new experience of "cycling is life", making cycling a trend symbol of urban life.
A mid-range trendy sports brand designed for young outdoor enthusiasts. The functionality of outdoor sports is combined with the trend of urban life to create "lightweight, high-value, and social-strong" sports equipment.
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