护肤品 美妆 精华液 详情页全案

项目:CATKIN卡婷

CAKIN护肤品牌精华液全案

所属品牌：Klll

项目设计：YOlo枫

项目指导：张南风

项目策划：郑潇潇，苏欲和，蓝素

卡婷致力于探索“肌肤修复，精调，”，为肌肤的动态共生平衡而生。在产品开发上，秉持“有效且好看”的原则，倡导护肤级护理，拒绝无效添加。拒绝无趣的、单纯的功效性产品，重视情绪表达和有趣交互设计，专注生活美物。

项目整体包含了产品详情页、颜色规范、字体选择、海报，产品用户调研，涉及到内容较多，仅节选部分展示，文字内容以、实际效果以客户最终上线版为准。

Ketang is committed to exploring "skin repair, fine tuning," and is born for the dynamic symbiotic balance of the skin. In product development, adhere to the principle of "effective and good-looking", advocate skincare grade care, and reject invalid additions. Reject boring and simple efficacy products, attach importance to emotional expression and interesting interaction design, and focus on life beauty.

The overall project includes product detail pages, color specifications, font selection, posters, and product user research. There is a lot of content involved, and only excerpts are displayed. The text content is based on the customer's final online version, and the actual effect is subject to the customer's final online version

本作品版权归甲方所有，以正式转交甲方，这里仅用于学习交流展示。