2013中国新锐文化节 | 物料视觉设计

China Ceramics Pioneers List(CCPL) is the most important event in Chinese ceramic industry. This year, the organizer improves it from innovation-celebrating ceremony into a cultural festival that shows the industrial wisdom and creation. The idea of triangle originated from the slogan that “Sharpness is opposite to bluntness. Never will we accept the mediocrity”. Using it to design the promotion materials of CCPL, the shape of triangle can bring about various vision effects by means of different combination.

作为中国陶瓷行业春天里的第一场盛会，主办方再度创新，将往届的新锐榜活动由检阅行业创新成果的盛典升级为行业智慧碰撞、创意展示的2013中国新锐文化节。其三角形元素来源于其“锐，与钝相对，我们不接受平庸”的创新口号。三角形图案可以通过不同组合的变化产生不同的视觉效果，为本活动设计了一系列的宣传物料。