Fedrigoni Paper Shop Promotion
美国/平面设计师/8年前/176浏览
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Fedrigoni Paper Shop Promotion
2016 YCN student Awards Brief- Fedrigoni Paper Shop Promotion
Creatively use paper to promote they new retail space:The imaginative Papers Shop. The compaign should do this in a clever and visual way. Concept:
The aim behind this campaign is to get the customer to purchase single sheets of Fedrigoni paper. So the idea of the Imaginative Paper Shop represented as a creative paper machine were anyone can plug in came to my mind.
Target Auidence:
- Age group:18-35
- Art and design student/ designer who treat paper more than just a blank sheet to draw/ white on.
- They love to explore the protential of unlimited possiblities of paper craft and illustrating with paper.
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