餐饮品牌| 四喜兴| 旧时代下的新潮流文化| 品牌全案

旧时代下的新潮流文化

品类上强化表达了“旧时代，新设计”

精神上着重打造了“潮玩态度”

两者连接起了年轻人与年长者情感共鸣

放空，让思绪飞一会

slogan1：济南烧烤 回归老味

slogan2：烧烤除心魔，躺下睡的着(zhuo）

创意 / 哟

品牌设计 /哟/圈圈

文案策划 / 哟

New trend culture in the old era

The category emphasizes the concept of "old era, new design"

Emphasized on creating a "trendy toy attitude" spiritually

The two have connected young people and older people, fostering emotional resonance between them

Let go and let your thoughts fly for a while

Slogan 1: Jinan Barbecue - Return to the Old Flavor

Slogan 2: Barbecue dispels inner demons, making it easy to fall asleep (zhuo)

Creativity / Wow

Brand design /Yo/Circle

Copywriting / Yo