猪猪猪猪品牌设计提案

「猪猪猪猪」延生于一个简单的现象：最温暖的治愈，往往藏在最普通的日常里。我

们以圆润可爱的小猪为原型，创作了一系列捕捉现代人细微情绪与生活片段的IP形

象。品牌致力于将那些被忽略的"小确幸"——一次慵懒、一次发呆、一次雀跃——转

化为可视化的可爱陪伴,为年轻人的日常生活注入一份轻松、柔软的情绪价值。

"Pig Pig Pig Pig" stems from a simple phenomenon: the most profound healing often lies in the most ordinary daily life. I

Based on the cute and round little pigs as the prototype, we have created a series of IP images that capture the subtle emotions and life moments of modern people. The brand is dedicated to transforming those overlooked "little joys" - a lazy moment, a moment of daydreaming, a moment of excitement - into visually appealing and adorable companions, infusing a light and soft emotional value into the daily lives of young people.