代餐品牌设计 食品 | 包装设计 包装 LOGO VI VI设计

项目名称/aootea

项目地址/上海

设计团队/洋光正好品牌设计

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BRAND GUIDANCE/郑昌洪

BRAND PLAN/郑昌洪

BRAND DESIGN/思佳 重杰 国玲

3D DESIGN/思佳

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aootea诞生于对健康生活的深度探索，以“自然、科学、平衡”为核心，致力于为追求健康与美的消费者提供安全、高效的体重管理解决方案。我们相信，真正的健康美不应依赖极端手段，而是通过科学配比与天然成分的协同作用，唤醒身体自愈力，实现由内而外的轻盈蜕变。

 

aootea以“让健康减脂成为可持续的生活方式”为使命，聚焦大健康领域，结合现代营养学与传统草本智慧，研发温和、无负担的减肥茶产品，帮助用户摆脱体重焦虑，拥抱活力与自信。

 

aootea was born from a deep exploration of healthy living, with "nature, science, and balance" as its core values. We are committed to providing safe and effective weight management solutions for consumers who pursue health and beauty. We believe that true health and beauty should not rely on extreme measures, but rather on the synergistic effects of scientific formulation and natural ingredients, awakening the body's self-healing ability and achieving a transformation from the inside out.

 

With the mission of "making healthy weight loss a sustainable lifestyle," Aootea focuses on the broader health sector, combining modern nutrition science with traditional herbal wisdom to develop gentle and unburdened weight-loss tea products. These products aim to help users overcome weight anxiety and embrace vitality and confidence.

 

 

aootea减肥茶严选优质果蔬和植物原料，如羽衣甘蓝、决明子、荷叶、牛油果等，通过低温冻干技术保留活性成分，避免化学添加，确保每一杯茶都纯净温和，适合长期饮用。

 

产品融合“促代谢、控食欲、排毒素”三大功能，通过调节肠道菌群、加速脂肪分解、抑制多余热量吸收，帮助用户科学管理体重，同时改善皮肤状态与精力水平。

 

aootea提供专业营养师在线指导，根据用户体质、生活习惯定制饮茶方案，搭配健康饮食与运动建议，让减脂过程更轻松、更高效。

 

从原料溯源到生产包装，aootea遵循国际质量标准，通过SGS、HACCP等多项认证，确保产品无农药残留、无重金属污染，让用户喝得放心。