<栖爱>宠物殡葬品牌视觉策划案 | 浪课江湖

在宠物被视为家人的时代，我们却发现了一个巨大的情感矛盾:当这位重要的家庭成员生命走到终点时，社会能为主人提供的关怀却停留在冰冷的“处理”层面。宠物的身后事，要么被草草处理，要么被笼罩在传统殡葬的沉重与阴郁之中。

「栖爱」的创立，源于一个简单的初心:我们相信，告别不应如此潦草与悲伤。每一个生命都值得被庄重纪念，每一份跨越物种的深厚情感，都应当有一个温暖、体面的归宿。我们不是在看管生命的终结，而是在守护一份爱的圆满。

In an era where pets are reRarded as family members, we have discovered a significant emotional contradiction when this important famly member reaches

the end of their life, the care society can offer the owner remains at the cold level of mere disposal' the aftermath of a pet s life is either handled hastly or

shrouded in the heaviness and gloom of traditional funerals.

The founding of'gi al stems from a simple originalintention:we beleve that farewels should not be so careless and sorrowful. Every life deservesto be sol-

emnly commemorated, and every profound bond that crosses species should have a warm and dignified resting place.

——

设计师：鸭霸