瓦煲佬|煲仔饭餐饮品牌设计
广州/平面设计师/54天前/243浏览
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瓦煲佬|煲仔饭餐饮品牌设计
从前有个‘佬’,不爱说话,就爱守着那排瓦煲。他说炭火有脾气,瓦煲有呼吸,油脂和米粒会交谈。街坊们不知道他的全名,都叫他‘瓦煲佬’。从生米到熟饭,火候拿捏得分毫不差,煲出的是腊味生香,焗出的是金黄锅巴。我们做的,就是把‘瓦煲佬’的那份专注与执拗,伴着滋滋作响的热气,原封不动地端到你面前。这不是快餐,是一口带锅巴的慢生活。
Once upon a time, there was a man who was quiet and reserved. He just loved to stay by that row of clay pots. He said that the charcoal fire had its own temper, the clay pots had their own breathing, and the oil and rice grains would communicate with each other. The neighbors didn't know his full name, and they all called him "Clay Pot Man". From raw rice to cooked rice, he could precisely control the cooking time. What he cooked was fragrant with cured meat and golden with crispy bits. What we do is to bring the concentration and stubbornness of "Clay Pot Man" to you, along with the crackling heat, exactly as he prepared it. This is not fast food; it's a slow-paced life with crispy bits.
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