vatti华帝 | 商用净饮水全案孵化

1个硬核差异化亮点，加2个核心差异化卖点，打造华帝商用净水的明星款产品。

经过多方评估，通过「场景覆盖性、卖点营销力、落地易行性、行业识别度、体验创新性」五大维度验证产品落地可行性。

华帝股份有限公司，自1992年创立至今，专注厨电领域，始终以产品创新为企业战略重心，稳步成长为具有国际影响力的全球化品牌。凭借优质的全球供应链、专业的研发团队、智能实用的产品，华帝为全球多个国家和地区提供高品质的服务。2023年，云巢创新咨询与华帝品牌建立深度的合作关系。以深入的核心场景洞察与用户诉求挖掘，结合华帝自主研发能力，聚焦行业差异化产品力，助力华帝实现从「0-1」的商用净水市场突围。

1 hardcore differentiated highlight, plus 2 core differentiated selling points, to create a star product of vatti commercial water purification.

After multiple evaluations, the feasibility of product landing was verified through the five dimensions of "scene coverage, selling point marketing power, ease of implementation, industry recognition, and experience innovation".

Since its establishment in 1992, vatti Co., Ltd. has focused on the field of kitchen appliances. It has always taken product innovation as the strategic focus of its enterprise and has steadily grown into a global brand with international influence. With a high-quality global supply chain, a professional research and development team, and intelligent and practical products, vatti provides high-quality services for many countries and regions around the world. In 2023, Designest Innovation Consulting and vatti Brand established an in-depth cooperative relationship. With in-depth core scenario insight and user appeal excavation, combined with Huadi's independent research and development capabilities, focusing on industry differentiated product strength, helping Huadi to break through from the "0-1" commercial water purification market.

服务品牌：vatti华帝

设计团队：Designest-Smart Life Team

服务内容：市场研究 | 品类洞察 | 用户研究 | 产品规划 | 产品定义 | 设计策略 | 工业设计 | Ul设计

专利保护：禁止商用，违者必究