茶匣子 | 新中式茶饮 | 品牌包装设计

“一饮涤昏寐，情来朗爽满天地。 再饮清我神，忽如飞雨洒轻尘。”

随着消费者口味的日益多样化和健康意识的提升，对茶饮的需求也日益增大。消费者行为洞察报告指出，零糖零卡零脂茶饮料最受消费者青睐，购买渠道呈多样化趋势。茶匣子为都市青年打造治愈系茶饮，精选原生茶青融合现代工艺，让每一片茶叶在杯中，都能化作一道道山水。

方寸茶匣藏天地，一盏茶醒万重山。晨昏忙碌时，启匣取茶，轻嗅慢饮，于茶香中汲取自然能量

——呼吸间提神，回甘时清心

TEA BOX creates soothing tea beverages for urban youth. It carefully selects original tea leaves and combines them with modern techniques, allowing each leaf to transform into a landscape in the cup. The small tea box contains the vast world. A cup of tea awakens the mountains and rivers. When busy in the morning or evening, open the box, take out the tea, and slowly drink it while inhaling the fragrance, absorbing the energy of nature. A breath of refreshment, a touch of sweetness in the aftertaste, and a tranquil heart await every sip.