洗护外观设计｜泡泡墩·母婴洗护瓶产品设计

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：禾意视觉

产品外观设计

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这款洗护瓶以“层叠泡泡”为核心设计意象，将泡沫与云朵的柔态具象化。

把泡沫的轻盈、云朵的柔润，转化为可触摸的瓶子曲线，让“绵密泡沫”的产品体验从视觉上就提前传递出来。低饱和配色，既契合母婴类产品温和无攻击性的视觉调性，又通过弧形曲面优化了握持手感；软萌造型还能降低宝宝对洗护产品的抗拒感，全方位传递出绵柔舒适的洗护感知与治愈松弛的视觉氛围。

This cleansing bottle takes "layered bubbles" as its core design imagery, embodying the softness of foam and clouds.

It transforms the lightness of foam and tenderness of clouds into tangible bottle curves, visually previewing the product’s "rich, creamy foam" experience. Low-saturation colors align with the mild, non-aggressive visual tone of mother-and-baby products. The curved surface optimizes grip, while the cute shape reduces babies’ resistance to cleansing products—comprehensively conveying a soft, comfortable cleansing feel and a healing, relaxed visual vibe.

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