茉山山手作｜茶饮品牌全案｜LOGO｜VI

茉山山手作品牌全案设计

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品牌定位/品牌命名/LOGO/延展设计

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“茉山山手作”始于对都市生活的深刻洞察，承于“梅兰竹菊”的千年文脉，最终落地于“可饮、可感、可栖”的现代品牌体验。它卖的不仅是一杯茶，更是一段通往内心宁静的文化旅程。

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Moshanshan Handicrafts

originated from a profound insight into urban life, carried forward the thousand-year-old cultural heritage of "plum, orchid, bamboo and chrysanthemum", and ultimately landed on a modern brand experience that is "drinkable, perceptible and comfortable to live in". What it sells is not merely a cup of tea, but a cultural journey leading to inner peace.