悦寻｜花店品牌提案 品牌设计

悦寻品牌全案｜The overall brand plan of "Happy - Search".

在当今这个喧嚣且快节奏的时代，人们总是行色匆匆，以至于无暇顾及身边那些微小却珍贵的美好瞬间。悦寻花店正是从这一现象中获取灵感，“悦寻”这个名字，寓意着带着愉悦的心情去探寻生活中的美好。

每一枝花材的精心挑选，每一组花艺的巧妙搭配，都是对这一理念的忠实贯彻。我们深信，凭借花艺独特的魅力，能够激发人们内心潜藏的对美好人生的憧憬与渴望。

悦寻，意味着寻找喜悦：它不仅体现了对生活中美好事物的探寻与珍视，更代表着在忙碌繁杂的生活里，积极去寻觅并抓住喜悦的乐观态度与能力。每一回踏入悦寻花店，都如同经历一次心灵的净化之旅，顾客能够在繁花的芬芳中体会到生活的美妙与惬意。

In this noisy and fast - paced era, people are always in a hurry, so much so that they have no time to notice those small yet precious wonderful moments around them. Yuexun Florist draws inspiration from this phenomenon. The name "Yuexun" implies exploring the beauty in life with a joyful heart.

Every flower material is carefully selected and every floral arrangement is skillfully combined, which is a faithful implementation of this concept. We firmly believe that with the unique charm of floral art, it can arouse people's latent longing and aspiration for a wonderful life.

Yuexun means seeking joy: it not only reflects the exploration and cherishing of the beautiful things in life, but also represents the optimistic attitude and ability to actively seek and seize joy in the busy and complicated life. Every time one steps into Yuexun Florist, it is like a journey of purifying the soul, and customers can experience the beauty and coziness of life in the fragrance of flowers.