UGLY参考推荐【第6期】手绘风Revolut Animation Loops

In this issue, we recommend a simple flat illustration style work - Revolut Animation Loops. As a digital bank aimed at young tech savvy individuals, Revolut showcases extraordinary creativity in this animation. Let's analyze its unique charm together!

本期向大家推荐简洁的扁平插画风作品——Revolut Animation Loops。Revolut 作为一家面向年轻科技达人的数字银行，在这部动画中展现了非凡的创意，下面就让我们一起来剖析它的独特魅力吧！

The target users of Revolut are young technology enthusiasts, and the animation style and presentation form accurately hit the preferences of this group. Its concise and lively rhythm, as well as vibrant visuals, instantly resonate with young users and enhance the connection between the brand and its audience. Narrate through a 4-5 second short story. For example, in the "Staycation" segment, simple visual changes are used to outline the comfortable scene of a home vacation, revealing a powerful narrative ability through small details.

Revolut 的目标用户是年轻的科技爱好者，动画风格与表现形式精准击中这一群体喜好。其简洁明快的节奏、充满活力的画面，让年轻用户瞬间产生共鸣，增强了品牌与受众之间的连接。通过4-5秒的小故事，来展开叙事。例如 “Staycation” 片段，通过简单的画面变化，就勾勒出居家度假的惬意场景，以小见大，展现出强大的叙事能力。