REVER沐浴啫喱系列产品包装升级
武汉/平面设计师/357天前/8822浏览
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REVER沐浴啫喱系列产品包装升级
REVER沐浴啫喱系列包装升级,我们从品牌一贯强调的「感官沉浸」出发,尝试用更直观的视觉语言,链接情绪、气味与日常体验。视觉上选取了饱和而纯粹的色彩作为香型标识,造型上升级五线谱造型泵头,搭配极简理性的版式系统,保持呼吸感。
@RAD 和@REVER乐若 一起,把「气味」变成了可以看到的「情绪」。
产品包装/插图设计/工业设计 RAD
品牌标识系统 ABCD
产品摄影 映画社/RAD
Building on the brand's consistent emphasis on sensory immersion, the new packaging explores a more intuitive visual language to connect emotion, scent, and everyday experiences. Saturated and pure colors are used to represent each fragrance, while a redesigned pump head inspired by a musical staff adds a unique sculptural element. The minimalist, rational layout system retains a sense of breathing space.
Together with @RAD and @REVER , we’ve turned scent into visible emotion.
Packaging / Illustration / Industrial Design: RAD
Brand Identity System: ABCD
Product Photography: YINGHUASHE Studio / RAD
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