PLAUD NotePin AI智能录音设备包装升级设计
深圳/平面设计师/361天前/1041浏览
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PLAUD NotePin AI智能录音设备包装升级设计
PLAUD NotePin 包装升级设计
PLAUD NotePin PACKAGING UPGRADE DESIGN
PLAUD.AI是一家立足于全球视野的AI科技公司,致力于以AI驱动的创新产品为专业用户提供高效的解决方案,目前已交付超30万台,年化收入1亿美金,连续2年达10倍增长。PLAUD NotePin 是一款免提、随时可用的AI 笔记设备,可作为项链、腕带、夹子或别针的方式便携佩戴;它可以随着时间的推移聆听、学习、转录和分析,以便它可以在工作会议之前和之后执行日常任务,让您有更多时间专注于富有创意、高价值的工作,而 AI 则负责处理细节。
在设计上,考虑跨国运输容积率问题,选择空间利用最大化的天地盖盒型结构,我们将产品的便捷可穿戴属性放大至整个包装之中,主机盒包装正面通过渐变图形的方式模拟出“西装口袋”感受,将1:1大小的产品图与背景结合模拟应用场景,体现产品小巧便携的特性;纸张底纹处理上,使用与西装布料一致的仿布料斜纹,将整个包装模拟为服装的一部分,强化产品的使用场景与便携感;产品图处理上,通过击凸工艺,将产品在包装之中进行强调,强化产品呈现的立体感受。配件盒延续主机盒的包装系统,并与主机盒高度保持一致,并保证二者的排版在网格系统的关联性,达到视觉上统一的效果。
PLAUD.AI is an AI technology company with a global vision, dedicated to providing efficient solutions for professional users with AI-driven innovative products. It has delivered more than 300,000 units, with an annualized revenue of 100 million US dollars, and has grown 10 times for two consecutive years. PLAUD NotePin is a hands-free, ready-to-use AI note-taking device that can be worn as a necklace, wristband, clip or pin; it can listen, learn, transcribe and analyze over time so that it can perform daily tasks before and after work meetings, giving you more time to focus on creative, high-value work while AI takes care of the details.
In terms of design, we took into account the volume ratio of cross-border transportation and chose a box-type structure with a top and bottom lid that maximizes space utilization. We amplified the convenient wearable attributes of the product into the entire packaging. The front of the host box packaging simulates the feeling of a "suit pocket" through gradient graphics, and combines the 1:1 product image with the background to simulate the application scenario, reflecting the compact and portable characteristics of the product; in terms of paper background processing, we use imitation fabric twill consistent with suit fabric to simulate the entire packaging as a part of clothing, strengthening the product's usage scenario and portability; in terms of product image processing, the product is emphasized in the packaging through embossing technology to enhance the three-dimensional feeling of the product presentation.The accessory box continues the packaging system of the main box and is highly consistent with the main box, ensuring the relevance of their layout in the grid system to achieve a visually unified effect.
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