溪野之间

作品Production | 溪野之间

设计内容design content | 品牌设计&IP形象设计&插图设计

设计说明：恩施冬少严寒，夏无酷暑，雨量充沛，四季分明，是得天独厚的露营圣地，同时它历史悠久，文化底蕴深厚，巴文化、土司文化、红色文化、土（家）苗风情文化等在此交融发展。

该设计的品牌主题以“溪野之间”为名，旨在营造山野间追求自由，热爱生活的感受，让人们在繁忙的生活当中也能体会到一些宁静安逸，同时，通过视觉化的手段，增强公众对恩施美食、文化特色的认识，促进恩施露营的可持续发展。

The brand theme of Enke Design is named "Between Streams and Wilderness", aiming to create a feeling of pursuing freedom and loving life in the mountains and wilderness, allowing people to experience some tranquility and comfort in busy life. At the same time, through visual means, it enhances the public's understanding of Enshi's cuisine and cultural characteristics, and promotes the sustainable development of Enshi camping.