百乐佳｜品牌设计案例分享

针对便利店形象的同质化严重，我们从实际应用及消费者的关注点出发，以“百姓”“快乐”“佳选”，展现“百乐佳”的品牌理念对便利、安全、优质生活的追求进行到底。

Bailejia convenience conveys the more convenient and intimate service we provide to consumers. In view of the seri- ous homogenization of convenience store image, we start from practical application and consumers' concerns, create an ip image with "quality", "safety" and "freshness", and show the brand concept of "Bailejia" to pursue convenience, safety and quality life to the end.@奇点触媒品牌设计实验室🧪