字型 | MIRROR「鏡像萬千 Insightful Reflection」

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香港本地男子组合MIRROR已经出道5年时间，目前处于发展平稳期。为了稳固现有粉丝以及吸纳更多支持者，将进行一些具有吸引力的宣传计划。而他们近年鲜有推出实体音乐产品，因此本计划将以售卖音乐产品的Pop up store的形式呈现。

透过「镜像万千」计划，以精美的字型设计，吸引更多人关注MIRROR的歌曲。作品中的字型来自MIRROR的团体及个人歌曲。创作元素源自歌曲名称、歌词意思、歌曲风格及舞蹈动作等。希望通过一系列具有创意性的音乐产品，例如卡式录音带、NFC CD锁匙扣等，为乐迷带来不一样的视听体验。

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Hong Kong local boy band MIRROR has been debuted for five years and they are currently in a stable development period. In order to stabilize existing fans and attract more supporters, some attractive promotion plans will be carried out. They have rarely launched physical music products in recent years, so this plan will be presented in the form of a pop up store selling music products.

Through this "Insightful Reflection" project, we use exquisite type design to attract more people to pay attention to MIRROR's songs. The fonts in the work come from MIRROR's group and personal songs. The creative elements are derived from the song title, meaning of the lyrics, song style and dance moves. We hope to bring a different audio-visual experience to music fans through a series of creative music products, such as cassette tapes, NFC CD keychains, etc.