梅见青梅酒品牌包装全案｜LOGO/包装

张张YAG

南京/平面设计师/1年前/3431浏览

版权

梅见青梅酒品牌包装全案｜LOGO/包装

张张YAG

已参与：灵感记录簿-品牌视觉的最初畅想

梅见青梅酒品牌包装全案设计/2024.7.17

——

品牌介绍

梅见青梅酒作为一款中式佐餐酒，来自江记酒庄。2019年上市，拥有全国线上线下渠道，已占据国内梅酒品类市场占有率第一的地位。是重庆江记酒庄有限公司推出的青梅酒品牌。梅见青梅酒以“自然，健康，轻松”为产品理念，以复兴中国传统酒饮为品牌使命，满足当下“年轻态人群”对健康、利口、多元化的体验需求。

Meijian Qingmei Wine, as a Chinese style table wine, comes from Jiangji Winery. Listed in 2019, with nationwide online and offline channels, it has occupied the first market share in the domestic plum wine category. It is a green plum wine brand launched by Chongqing Jiangji Winery Co., Ltd. Meijian Qingmei Wine adheres to the product concept of "nature, health, and relaxation" and the brand mission of revitalizing traditional Chinese alcoholic beverages, meeting the current "young people's" needs for healthy, palatable, and diversified experiences.

——

品牌SLOGAN

好久没见酸甜想念

——

软件使用

平面包装：ai

三维建模：犀牛（rhino）

渲染效果：keyshot