云南木成佳语 品牌视觉及系列包装设计

木成佳语是来自云南的一个年轻品牌，甄选云南大山深处的食材，呈现绿色健康的本地化农产品.

一草一木，成己成物为品牌文化，我们致力于创造自然本真的农产品，让每一款产品都带来健康

美味和独特口感，同时我们也将注重时尚年轻化的视觉表达，体现来自彩云之南的珍贵和亲切感.

 Muchengjiayu is a young brand from Yunnan, selecting ingredients from deep in the mountains of Yunnan, presenting green and healthy localized agricultural products.

With the brand culture of "One Grass, One Tree, One Self, One Thing", we are committed to creating natural and genuine agricultural products, making each product healthy, tasty and unique, and also focusing on fashionable and youthful visual expression.

At the same time, we will also focus on fashionable and youthful visual expression, reflecting the precious and intimate sense from the South of Colorful Clouds.

我们根据品牌关键词草木，来自大山为出发点，提炼了树与山的图形，将两者结合为品牌形象，

依据云南的自然风貌，提炼出品牌色调，以简约高级的调性形成记忆锚点.