风颂丨新中式香薰包装全案设计

项目丨PROJECT

风颂香薰包装全案设计

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服务丨SERVICE

品牌梳理/品牌命名/系列产品设计

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全案设计丨DESIGN

吴此人

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传统文化中的风，象征着灵动、变化与生机。“风颂”以此为灵感，将中式元素与现代审美巧妙融合。以传统工艺为基础，融入现代设计理念，深入挖掘传统香料的奥秘，结合先进的调香技术，“风颂”创造出别具一格的香氛体验。

“风颂”遵循“风携香韵，颂美东方”的品牌理念。风，带来自然的气息与灵动的活力；香，蕴含着中式文化的深厚底蕴与细腻情感。致力于捕捉风与香的完美交融，歌颂东方美学的独特魅力。

In traditional culture, the wind symbolizes agility, change, and vitality. "Wind Whisper" draws inspiration from this, ingeniously blending Chinese elements with modern aesthetics. Based on traditional craftsmanship and infused with modern design concepts, it delves into the mysteries of traditional spices, combined with advanced fragrance technology, "Wind Whisper" creates a unique fragrance experience.

"Wind Whisper" follows the brand concept of "The wind carries the fragrance, and praises the Orient". The wind brings the breath of nature and the dynamic vitality; the fragrance contains the profound heritage and delicate emotions of Chinese culture. It is committed to capturing the perfect blend of wind and fragrance and praising the unique charm of Eastern aesthetics.

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