城院 | 露营用具品牌设计

城院品牌理念：

城中有家小院子，专门做好露营品

一家认真做露营用具的中式品牌

公司的使命是：做出更高性价比，更实用好用的装备

让更多人能体验到露营的乐趣

同时在设计方面整套品牌都以字体为主图形为辅

传播东方美学，传播中华汉字之美。

City Institute brand concept:

There is a small yard in the city, which specializes in camping goods

A Chinese brand that is serious about making camping equipment

The company's mission is to make more cost-effective, more practical and easy-to-use equipment

Let more people experience the fun of camping

At the same time, in terms of design, the whole set of brands is based on fonts and supplemented by graphics

Spread oriental aesthetics and the beauty of Chinese characters.