MC｜类医学美妆品牌VI系统升级

MC 作为国内率先引进类医学技术的企业，以汇聚全球顶尖科技致力于自然抗衰科学护肤理念的发展。并在10年间不断发展升级。10年沉淀，MC技术不断升级，因此也委托我们为品牌的下一阶段定好新基调重新升级塑造一个系统性的品牌视觉系统。

MC的产品核心成分来源自于深海的提取物，所以我们以深海为灵感提炼 渐变蓝颜色系统为品牌主要视觉记忆，通过重塑品牌字体的造型和排列形式解决传播和识别问题。进而打造一个系统性及传播性更强的专业医学美妆品牌。

MC as the first to introduce the class of medical technology enterprises, to bring together the worlds top science and technology is committed to developing natural anti-aging scientific skincare concepts, and 10 years of continuous development and upgrading. In the past 10 years, MCs technology has been upgraded and we have been entrusted with setting a new tone for the next phase of the brand and upgrading the brand's visualization system.

MCs core ingredient comes from the deep sea extracts, so we take the deep sea as the inspiration to refine the gradient blue color system as the brand's main visual memory, and through the reshaping of the brands font shape and arrangement form to solve the problem of communication and identification. To create a professional medical beauty brand with stronger systematic and communication.

Client

MC ｜Shenzhen｜2023

Service

标志设计｜VI视觉识别系统｜包装设计

Team

CD: Lambert｜PM:Jerry｜D: Xiaofeng/ Simon ｜MD: Iaciac