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品牌命名：「淳」- 淳樸、純淨、真誠。注重使用純天然食材，堅守傳統手工古法，保持湯頭的純淨和原汁原味，突顯了品牌對食材和烹飪方法的高標準。。「泉」- 清泉、泉水，湯頭口感鮮甜、清新。源頭來源是純淨的，就像泉水一樣。純淨、真誠、清新的火鍋體驗，同時強調對傳統的尊重和承傳。

繁忙的都市中，人們已習慣快節奏的生活步調。然而，淳泉卻用自己的堅持告訴我們，在時間的淬煉下，美味得以完美綻放。

淳泉遵循傳統手工古法，輔助圖案以湯頭經過48小時慢燉熬煮，將圖案繪製於此，欲呈現出香氣濃郁、口感鮮甜的美味。我們堅持使用天然食材，包括鮮嫩大骨、新鮮水果和日本頂級真昆布，確保每一口湯都能真實展現食材的美味。湯的純粹，始終經典。

創立至今已有20年，我們始終秉持著初心，歷經食安風暴的考驗，仍然讓這份美味持續到現在。如今，這份堅持已被傳承給創始人的兒子，並形成一個全新的美食理念── 淳泉。

Brand Name: “Chun” – Represents simplicity, purity, and authenticity. The brand places a strong emphasis on using pure natural ingredients, adhering to traditional handmade methods, and preserving the purity and originality of the broth, showcasing high standards in both ingredients and cooking techniques.

“Quan” – Signifying clear springs and spring water, the broth offers a fresh, sweet, and refreshing taste. The origin is pure, akin to spring water. The brand promises a pure, genuine, and refreshing hot pot experience, while also underlining a deep respect for tradition and heritage.

In the bustling city, people have grown accustomed to the fast-paced rhythm of life. However, Betrue Hotpot , with its steadfast commitment, tells us that through the refinement of time, deliciousness can unfold perfectly.

Betrue Hotpot adheres to traditional handmade methods, slow-cooking the broth for 48 hours to present a rich aroma and a fresh, sweet taste. We insist on using natural ingredients, including tender large bones, fresh fruits, and top-quality Japanese kelp, ensuring that every sip of the soup authentically showcases the deliciousness of the ingredients. The purity of the soup is timeless and classic.

Founded 20 years ago, we have always held onto our original intentions, overcoming challenges such as food safety storms, and continue to deliver this deliciousness to this day. Today, this dedication has been passed down to the founder’s son, forming a new culinary philosophy—Betrue Hotpot.