BRESIL概念品牌VI

概念服饰品牌 BRESIL 视觉全案

Brand Concept

BRESIL是一个致力于阐释服饰无界限的品牌。品牌主旨是让服饰成为人们表达态度的一种方式，我们相信服饰并无性别群体差异。

BRESIL is a brand dedicated to interpreting the boundaries of clothing. The main purpose of the brand is to make clothing a way for people to express their attitudes. We believe that clothing has no gender group differences.

Logo Presentation

在logo设计上，我们提取品牌名的字母B，并通过手写般直接的线条处理来呈现字形，无过多修饰，模糊的边界更表达品牌随意无边界的理念。

In terms of logo design, we extract the letter B of the brand name, and present the glyphs through handwriting-like direct line processing, without too much modification, and the blurred border expresses the brand's concept of randomness and borderlessness.

Brand Color and Material Application

在品牌色的选择上，我们选用了无色相的黑白，能显现也能吸收各种颜色的黑白，体现品牌的无限可能也表达了品牌主旨。

In the choice of brand color, we chose black and white without hue, which can show and absorb various colors, reflecting the infinite possibilities of the brand and expressing the purpose of the brand.