《巴拉巴拉京东618》实拍结合MG-安戈力文化
上海/动画师/2年前/115浏览
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《巴拉巴拉京东618》实拍结合MG-安戈力文化
1. BACKGROUND PROJECT
It is a naive romance and a great adventure full of joy. When MG animation collides with children's brands, what sparks will it ignite? This time, Angoli and Barabara Dream teamed up, combining live filming with animation, to create a joyful adventure for children, integrating innocence and courage into every frame, exploring the unknown with cute little animals, and unleashing infinite potential!
是天真的浪漫，也是充满着欢乐的大冒险，当MG动画与儿童品牌碰撞，又会擦出怎样的火花呢？本次安戈力与巴拉巴拉梦幻联手，实拍与动画相结合，打造这属于小朋友的快乐冒险，将童真与勇气融入每一帧，与可爱小动物一起探索未知，激发无限潜能！
It is a naive romance and a great adventure full of joy. When MG animation collides with children's brands, what sparks will it ignite? This time, Angoli and Barabara Dream teamed up, combining live filming with animation, to create a joyful adventure for children, integrating innocence and courage into every frame, exploring the unknown with cute little animals, and unleashing infinite potential!
是天真的浪漫，也是充满着欢乐的大冒险，当MG动画与儿童品牌碰撞，又会擦出怎样的火花呢？本次安戈力与巴拉巴拉梦幻联手，实拍与动画相结合，打造这属于小朋友的快乐冒险，将童真与勇气融入每一帧，与可爱小动物一起探索未知，激发无限潜能！
2. STORYBOARD
The children's fashion brand Balabala continues to protect thousands of children and serve the new generation of families worldwide. It is a star brand in the field of children's clothing. The creative theme of this film is children's growth. Based on children's curious, exploratory, and brave nature, combined with children's favorite armor elements, it tailors the transformation process, and designs giraffes, flower fairies, and others to travel around the world with IP minibuses, Create a journey full of adventure together!
儿童时尚品牌巴拉巴拉持续守护万千儿童，服务于全球的新生代家庭，是儿童服饰领域的明星品牌，本次影片创意以儿童成长为主题，根据儿童好奇、探索、勇敢的天性，结合小朋友喜爱的战甲元素，量身打造变身环节，并且设计长颈鹿、花仙子等，与IP小巴一起环游世界，共同打造一个充满探险的旅程！
The children's fashion brand Balabala continues to protect thousands of children and serve the new generation of families worldwide. It is a star brand in the field of children's clothing. The creative theme of this film is children's growth. Based on children's curious, exploratory, and brave nature, combined with children's favorite armor elements, it tailors the transformation process, and designs giraffes, flower fairies, and others to travel around the world with IP minibuses, Create a journey full of adventure together!
儿童时尚品牌巴拉巴拉持续守护万千儿童，服务于全球的新生代家庭，是儿童服饰领域的明星品牌，本次影片创意以儿童成长为主题，根据儿童好奇、探索、勇敢的天性，结合小朋友喜爱的战甲元素，量身打造变身环节，并且设计长颈鹿、花仙子等，与IP小巴一起环游世界，共同打造一个充满探险的旅程！
3. CHARACTER SETTING
The protagonist is a creative and adventurous little boy who unexpectedly transforms into a warrior after designing his favorite mecha. He also has a group of friends, including giraffes, flower fairies, minibuses, and little boys riding bicycles. What kind of adventure will they have? It's worth looking forward to.
主角是两个个充满创意与冒险的小男孩，他设计出自己喜爱的机甲后竟意外变身，穿上了自己绘制的机甲，成为一个小战士；另一个小男孩也在玩玩具汽车的时候意外变身，他们拥有一群新的小伙伴，有长颈鹿、花仙子、小巴还有骑着自行车的小男孩，它们将会拥有怎样的一段冒险经历呢？敬请期待~
The protagonist is a creative and adventurous little boy who unexpectedly transforms into a warrior after designing his favorite mecha. He also has a group of friends, including giraffes, flower fairies, minibuses, and little boys riding bicycles. What kind of adventure will they have? It's worth looking forward to.
主角是两个个充满创意与冒险的小男孩，他设计出自己喜爱的机甲后竟意外变身，穿上了自己绘制的机甲，成为一个小战士；另一个小男孩也在玩玩具汽车的时候意外变身，他们拥有一群新的小伙伴，有长颈鹿、花仙子、小巴还有骑着自行车的小男孩，它们将会拥有怎样的一段冒险经历呢？敬请期待~
4. CAMERA VOICE DESIGN
This time, the protagonist is a lovely eel. He dreams of traveling around the world. He has swam through a variety of scenes, including Japanese hot springs, South Korean saunas and Thailand's deep-sea canyons.
本次小主人公们的意外变身，将会带来怎样一段丰富又令人期待的旅程？他们集结一群勇敢又可爱的小伙伴们一起探索世界！乘坐大巴车遨游天际，在小风车的带领下他们穿过云层，从天空俯瞰城市，飞行在海面上，与海鸥一起享受辽阔的大海！
This time, the protagonist is a lovely eel. He dreams of traveling around the world. He has swam through a variety of scenes, including Japanese hot springs, South Korean saunas and Thailand's deep-sea canyons.
本次小主人公们的意外变身，将会带来怎样一段丰富又令人期待的旅程？他们集结一群勇敢又可爱的小伙伴们一起探索世界！乘坐大巴车遨游天际，在小风车的带领下他们穿过云层，从天空俯瞰城市，飞行在海面上，与海鸥一起享受辽阔的大海！
Low saturation color scheme, warm and bright, gives people a soft and comfortable feel, and the overall combination is more balanced and harmonious. It is also easy to distinguish different elements and details visually, and is not easy to cause visual confusion or distraction. It can help establish a stable brand image, improve visibility and recognition~
低饱和度的配色，温暖明亮，给人以柔和且舒适，整体搭配更加平衡和谐，在视觉上也易于区分不同元素和细节，且不容易造成视觉的混乱或分散注意力~可以帮助建立稳定的品牌形象，提升可视性及辨识度~
Character line draft and color display contrast effect
角色线稿与上色展示对比效果
低饱和度的配色，温暖明亮，给人以柔和且舒适，整体搭配更加平衡和谐，在视觉上也易于区分不同元素和细节，且不容易造成视觉的混乱或分散注意力~可以帮助建立稳定的品牌形象，提升可视性及辨识度~
Character line draft and color display contrast effect
角色线稿与上色展示对比效果
8. HD WALLPAPERS
—SCRIPTWRITER /编剧&策划
SHANGHAIYINGTANGLILISHANGWUZIXUNSHIWUSUO
—SPLIT MIRROR /分镜
SHANGHAIYINGTANGLILISHANGWUZIXUNSHIWUSUO
—CONCEPTION /元素设计
GUONA
—ORIGINALPAINTER /原画师
XIXIJIANG
—SCENE TEACHER /场景师
YUXUAN CHEN / LINQING YE
—COLOR SETTING /色定
Stefan
—DIRECTOR /导演
SHUIZHI YIN
—PRODUCTION /制片
WEIDON
—ANIMATOR /动画师
LIU YONG/ZIJIAN NI
—CHECKER /动检师
m
—EDITING /剪辑
HEHONG/MAJING/DAXI
—SYNTHESIS /合成
ZE
9. UGLY INTRODUCTION
—SCRIPTWRITER /编剧&策划
SHANGHAIYINGTANGLILISHANGWUZIXUNSHIWUSUO
—SPLIT MIRROR /分镜
SHANGHAIYINGTANGLILISHANGWUZIXUNSHIWUSUO
—CONCEPTION /元素设计
GUONA
—ORIGINALPAINTER /原画师
XIXIJIANG
—SCENE TEACHER /场景师
YUXUAN CHEN / LINQING YE
—COLOR SETTING /色定
Stefan
—DIRECTOR /导演
SHUIZHI YIN
—PRODUCTION /制片
WEIDON
—ANIMATOR /动画师
LIU YONG/ZIJIAN NI
—CHECKER /动检师
m
—EDITING /剪辑
HEHONG/MAJING/DAXI
—SYNTHESIS /合成
ZE
9. UGLY INTRODUCTION
中国蕞丑的一家MG动画公司——安戈力（UGLY），专门服务国内广告同行、代理方、4A、甲方、乙方、丙方或丁方公司。在合作过程中以耿直、宅心仁厚的特点深受合作伙伴的热捧及引荐，迅速在业界打开名声。
自2014年成立至今，安戈力（上海、厦门）拥有在职技术性专业人才97位，全国居家办公370多位；运用AE、C4D、逐帧、代码等高技术手段制作前沿风格MG动画作品，服务1148个项目准时交付率高达92.9%，每月可以同步进行近 50 条MG动画生产线，服务的品牌项目既有众多耳熟能详的大品牌也有初创及小众品牌，属于名副其实的动画代理源头厂家。
安戈力取名于英文单词UGLY（丑英译），公司Slogan“丑从未如此艺术”，现业界的评价：MG动画=安戈力，安戈力=MG动画，已形成行业符号，提到国内MG动画基地，你会想起安戈力。
©UGLY安戈力
此文如需转载刊用 请注明来源 公众号安戈力
自2014年成立至今，安戈力（上海、厦门）拥有在职技术性专业人才97位，全国居家办公370多位；运用AE、C4D、逐帧、代码等高技术手段制作前沿风格MG动画作品，服务1148个项目准时交付率高达92.9%，每月可以同步进行近 50 条MG动画生产线，服务的品牌项目既有众多耳熟能详的大品牌也有初创及小众品牌，属于名副其实的动画代理源头厂家。
安戈力取名于英文单词UGLY（丑英译），公司Slogan“丑从未如此艺术”，现业界的评价：MG动画=安戈力，安戈力=MG动画，已形成行业符号，提到国内MG动画基地，你会想起安戈力。
©UGLY安戈力
此文如需转载刊用 请注明来源 公众号安戈力
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