时尚设计师品牌 Factory Found 品牌形象升级

Factory Found is an independent fashion brand of base in Beijing, which includes designer clothing, boutique buyer's shop and a commercial and artistic photography studio. The brand name was inspired by Andy Warhol's new york studio THE FACTORY. FACTORY FOUND is committed to creating a fashion brand belonging to high-quality women in China. We put forward the brand concept of Being sensitive for FF, and the design of brand image recognition system is also carried out accordingly.

Factory Found是base在北京的独立时尚品牌，其中包含了设计师品牌服饰、精品买手店以及一家商业与艺术的摄影工作室。品牌名称的灵感，来⾃于Andy Warhol的纽约⼯作室THE FACTORY。FACTORY FOUND致力打造属于中国优质女性的时装品牌。

受FactoryFound的委托，在品牌正式上市前，我们对其原有LOGO进行了优化升级，并重新梳理了品牌策略，我们为FF提出了Being sensitive的品牌理念，对于品牌形象的识别系统设计，我们也提供了更为契合品牌精神的视觉系统。