香薰蜡烛品牌包装设计 ｜ 浮岛

浮岛是一个香薰品牌。品牌方希望这不是一个纯色拒人于千里的品牌，而是一个有色彩，并且能传递气味感受的香薰。

此次最核心的切入点围绕岛屿和气味发散：产品和标志从岛屿基础形态出发，logo字体提取了岛上气候特点。包装部分挑选了不同气味对应的实物配色做搭配，呈现出浮岛的样貌。

The brand aims for this to not be a monochromatic brand that keeps its distance, but rather one that is colorful and conveys the sense of scent. So, the core concept here is 'Scent Takes Shape.' We have chosen color schemes reminiscent of fragrances to convey the scent's experience.

视觉项目团队：YUYUSTUDIO

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