BRAND DESIGN×晶格格 | 未来研究密室品牌全案

项目丨未来研究密室

ARTS LIFE/2023.05

服务丨SERVICE

品牌策略/标志设计/产品包装/VI设计

团队丨晶格格

BRAND DESIGN

项目背景

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未来逃脱，快乐不设限

未来研究所主打沉浸式密室品牌。区别于传统密室，沉浸式密室采用影视级置景、专业的表演内容和华丽的舞台效果，让玩家充分融入到我们所构建的世界中，未来研究所融合剧情玩法，采用多角色、多分支、多结局的游戏设计，玩家一举一动都能影响剧情的走向，进而形成截然不同的结局，大大增加玩家复购率，成为玩家心中首选沉浸式密室品牌。

Escape in the future, unlimited happiness

Future Research Institute focuses on the immersive secret room brand. Unlike traditional secret rooms, immersive secret rooms use film and television level scenery, professional performance content, and gorgeous stage effects, allowing players to fully integrate into the world we have built. Future research institutes integrate storytelling gameplay and adopt a multi character, multi branch, and multi ending game design, where players can influence the direction of the plot with every move and form a completely different ending, greatly increasing the repurchase rate of players, Become the preferred immersive secret room brand for players.

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