to do Art |流浪者表达:森山大道展览视觉形象
上海/平面设计师/2年前/8892浏览
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to do Art |流浪者表达:森山大道展览视觉形象
慢进之黑——森山大道
作品是为艺术家森山大道做展览视觉主形象。「小相机具有流浪属性,它满足了流浪人的心态」,慢速度、闪光灯、摇动相机与不完整构图的手法,是我们在艺术家作品里理解到的流浪者表达。我们希望将这种抽象的情感表达通过视觉设计的手法还原于街道场景之中,因此我们为艺术家的名字设计了具有街道风格的字体,将展览信息制作了水泥字、道路指示牌以及横幅并放置于街道空间中,最终通过120胶片进行记录从而生成展览视觉。
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Seeping into Darkness——DAIDO MORIYAMA
The work is the main visual identity for the exhibition the artist/photographer Daido Moriyama. Designers believe that the small camera has the nature of roaming, and it matches roamers’ mental condition. Slow speed, flash, camera shaking and incomplete composition are what we’ve understood to express roamers’ situation from the the artist’s works. We hope to restore this abstract emotional expression to apply it to the street scene visually, so we designed a street-style typeface for the artist’s name, and we turned exhibition information into cement type sculpture, road signs and banners and placed them in the street scene. Finally, we used the 120 film to record and then generated the exhibition vision.
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DA:StudioTODO
AD:陈佩涵、石君宜,
PT:黎家齐(120)、陈佩涵(展示)
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