余韵白酒包装设计
长沙/平面设计师/2年前/697浏览
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余韵白酒包装设计
“余韵”白酒包装设计,灵感来源于东方的禅意美学;“余韵”指传流下来的韵致、气韵,体现其品牌的匠心营造以及深厚的文化底蕴。在包装整体设计上采用树纹的肌理质感来体现出酒的天然古朴、自然醇厚;在产品包装上采用水纹滴落后的抽象涟漪形态作为独特视觉符号,同时在瓶身以及瓶盖上都设计出一定的涟漪抽象造型,都是在营造一种别样的东方之美,以此来带给消费者美好的体验感。
"Yu Yun" liquor packaging design, inspired by Oriental Zen aesthetics; "Yu Yun" refers to the charm and spirit passed down, reflecting its brand ingenuity and profound cultural heritage. In the overall design of the package, the texture of the tree pattern is adopted to reflect the natural simplicity and natural mellow of the wine. The abstract ripple shape after the water pattern drops is used as a unique visual symbol on the product packaging. At the same time, the abstract ripple shape is designed on the bottle body and cap, which is to create a different kind of Oriental beauty, so as to bring consumers a good sense of experience.
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