PiXAWAY 品牌设计/标识系统

Brand/品牌：PiXAWAY

Production time/时间：2023

Industry/行业类别：互联网/服装/配饰

vi/图形系统 设计师：阿四没睡醒

概念/品牌vi/包装视觉/标识系统

网易旗下汇集众多创意生活单品的时尚品牌

LOVE, REAL, UNIQUE——热爱、真实、独特

我们用这三个词描述PIXAWAY，更深信我们在选择和使用产品的同时，也在表达我们的热爱与生活态度，汇集全球最受喜爱的潮流IP，最富想象力的艺术家，创造展现每个人独特热爱的产品，成为消费者生活的一部分，特别的你，值得特别对待

PiXAWAY, a fashion brand under Netease.

Love, Real, Unique — we choose these words to describe us and believe that you are expressing your attitude towards life when you use our products.

Gathering the most loved trendy IPs and the most creative artists all over the world, we create products which show everyone's unique passion and become a part of consumers' lives.

Special you deserve the special.

YOU ARE THE ONE.