无限波丨排克地漏丨家居卫浴品牌设计

项目名称 丨 排克地漏

项目内容 丨 品牌形象设计 包装设计

PEKOO排克地漏是一家专注高端美学地漏的品牌，主要产品为长形地漏，因此LOGO以品牌的首字母P为主要识别元素，通过对P字母的创意变形，将识别元素与产品形象巧妙的结合，长形地漏的特质让人一眼铭记。采用富有流动感与秩序感的美学设计，一方面是地漏品牌形象与特性的体现，另一方面精巧的融入了品牌“中国美学地漏新势力”的品牌理念。同时图形从左下到右上的变化呈现出向上发展不断发散变大的趋势，寓意排克品牌未来无限美好的发展前景和广阔的市场空间。

PEKOO Floor Drain is a brand that focuses on high-end aesthetic floor drains. Its main product is the long shaped floor drain. Therefore, the logo uses the initial letter P of the brand as the main identification element. Through the creative transformation of the P letter, the identification element is cleverly combined with the product image. The characteristics of the long shaped floor drain are memorable at a glance. Adopting a dynamic and orderly aesthetic design, on the one hand, it reflects the brand image and characteristics of the floor drain, and on the other hand, it cleverly integrates the brand concept of "New Power of Chinese Aesthetic Floor Drain". At the same time, the changes in graphics from bottom left to top right show a trend of continuous expansion and expansion, symbolizing the infinite and beautiful development prospects and vast market space of the Parker brand in the future.

总监 / BO

设计 / RAY 琼琼

渲染 / 海涛

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