情绪日记品牌设计

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原创设计

-《情绪日记》设计师：毛雨晴、王洋洋-

考研党考证党每年的持续增加背景下，现代都市青年迫于社会压力产生严重知识焦虑。此品牌以当代青年的焦虑情绪作为切入要点，结合中国传统建筑中的青瓦，力图打造一款有文化加持的品牌空间设计。不局限于传统的场所，新一代青年可以在此处放松身心，在当下快节奏快压力的生活工作环境中保持一个健康的状态。通过现代设计手法与传统文化相结合的形式呈现新颖、趣味的视觉形象。

Against the backdrop of the continuous increase in the number of candidates for the postgraduate entrance examination, Modern urban youth suffer from severe knowledge anxiety under social pressure. This brand takes the anxiety of contemporary youth as the starting point, combined with the green tiles in traditional Chinese architecture, and strives to create a brand space design with cultural support. Not limited to traditional venues, the new generation of young people can relax and maintain a healthy state in the fast-paced and stressful living and working environment. Present a novel and interesting visual image by combining modern design techniques with traditional culture.