【Free野】自由露营品牌形象升级

【Free野】自由露营品牌形象升级

服务丨SERVICE

品牌梳理 / 品牌故事 / VIS设计

项目总负责Manager / 白小白

项目策划Illustrator / 白小白

视觉设计Designer / 白小白

项目背景丨BACKGROUND

品牌slogan“自由露营-暂离喧嚣”，主要方向在体验每天两点一线外的生活，生活和工作的压力让幸福感流失，希望在外出中找回来，“Free野”-玩的更舒心、玩得更放松。

在城市工作生活的你，是不是也向往并渴望这自由的一时半刻，那就一起去玩吧~

Brand slogan "freedom camping - temporarily away from the hustle and bustle", the main direction is to experience the life outside the line at two o'clock every day, the pressure of life and work makes the happiness loss, hope to find back in the outing, "Free wild" - play more comfortable, play more relaxed.

If you work and live in the city, do you also yearn for and long for this moment of freedom, then go and play together~

*部分贴图素材来源于网络，仅用于交流学习，侵删。