宠艾博士-国茶系列宠物猫砂包装设计

结合产品“茶”的卖点特性，运以茶道文化，深耕品牌文化；

Apply tea ceremony culture and deeply cultivate brand culture.

以猫作为IP形象的原型，结合了各种茶叶类别文化，打造出5个个性鲜明的形态：绿茶·崂山道士-喵道长、红茶·中医文化-喵郎中、普洱·马夫-喵锅头、白茶·畲族-喵茶姑、黄茶·禅茶文化-喵太师；

在色调搭配上，占领国风美学，与每款产品特性交互相融，高级而醒目；采用中式花格的元素，轴对称关系设计和图案镂空的视觉效果，平衡观感、增添整体立体层次感，文字也运用了对仗形式排版，传递国货效应。

In terms of color matching, the occupying power style aesthetics is interactive and integrated with the characteristics of each product, which is advanced and eye-catching; The elements of Chinese pattern, the design of axial symmetry and the visual effect of pattern hollowing out are used to balance the look and feel while enriching the overall sense of hierarchy. We also uses the form of antithetical typesetting to convey the Chinese tradition culture.