Eition | 逃离计划×剃须刀设计

在朋克的当下，充斥着喧嚣与狂欢，是时候开启预谋已久的星际“逃离计划”了

逃离生活的条条框框，逃离繁复的枷锁，逃离被是与非的定义......

灵感源于SpaceX，用极简的线条，理性的外观进行诠释，整体仿佛是金属拼接的火箭。用多彩大胆的配色，火星橙，星际灰，理性的黑白进行塑造产品的性格。产品小巧且精炼，并适用于旅行户外。UI则为更加符合年轻人审美的点阵显隐显示，极致简约。镭射及UV喷涂的包装工艺，加上巨大的数字与英文，在眼前跳动，摆脱留白设计，迎合潮流审美。

这便是一个关于个护产品的全案设计，定义，产品，手板，包装，传播......

图源：渲染

产品定义 | 产品设计 | 包装设计 | 场景搭建 | 视觉表现

At the moment of punk, with all the noise and revelry, it's time to start the long planned "escape plan" of the interstellar

Escape from the rules of life, the chains of complexity, and the definition of right and wrong

Inspired by SpaceX, it is interpreted with simple lines and rational appearance, as if the whole is a rocket spliced with me-tal. Use colorful and bold color matching, Mars orange, interstellar gray, and rational black and white to shape the product's character. The product is compact and refined, and suitable for outdoor travel. The UI is more in line with the aesthetics of young people, which is extremely simple. The packaging technology of laser and UV spraying, together with huge numbers and English, beats in front of you, gets rid of the blank design, and caters to the aesthetic trend.

This is a whole case design, definition, product, prototype, packaging, communication of personal care products

Sources: rendering

Product Definition | Product Design | Packaging Design | Scene Construction | Visual ex-pression