阿步的花园|经典黄油曲奇饼干包装设计

经典黄油曲奇饼干包装设计

PROJECT｜ 经典黄油曲奇饼干

DESIGN ｜ 阿步的花园

该设计为个人非商业项目，欢迎私聊合作~

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*经典黄油曲奇饼干*

在包装视觉呈现上,将曲奇饼干作为视觉强化元素进行放大，加深消费者对品牌的视觉印象。将不同口味所对应的色彩进行提炼总结，运用到对应的包装上，使产品系列感更强，不论是线下还是线上售卖，都能既突出产品本身，让人一目了然，不用费心理解，又有趣味与整体性，识别度高。

*Classic Butter Cookies*

In the visual presentation of packaging, the cookie is used as a visual enhancement element to enlarge, so as to deepen the visual impression of consumers on the brand. The colors corresponding to different flavors are refined and summarized, and applied to the corresponding packaging to make the product series stronger. Whether it is offline or online sales, it can not only highlight the product itself, make people clear at a glance, without bothering to understand, but also Interesting, holistic, and highly recognizable.