GONZO恭正男士个护 | 包装设计

恭正GONZO 潮流男士综合个护品牌

品牌愿景：让每个人都活出精彩，笑对一切。成为用户心中最酷的品牌。

品牌使命：让用户坚持自己，我就是我。

核心价值观：做自己、公正、谦和、不屈、突破。

恭正的使用人群：18-35岁都市男士。

设计理念：极简。从颜色和元素上体现中国男士的不屈、公正、突破自己勇往直前的个性品牌。

平面设计｜雨涵

3D 呈现｜雨涵

GONZO fashion men's integrated care brand

Brand vision: Let everyone live a wonderful life, laugh at everything. Become the coolest brand in users' minds.

Brand mission: let users adhere to their own, I am me.

Core values: be yourself, fair, humble, unyielding, breakthrough.

Users of gongzheng: urban men aged 18-35.

Design concept: minimalism. From the color and elements reflect Chinese men's indomitable, fair, break through their own courageous personality brand.