视频｜渐近线艺术 LOGO+ 设计演绎 × 虫二设计视务所

Client：渐近线艺术工作室｜Asymptote Art Studio

Date：2021

Design：Liu Hongchang、Zhao Whenhow

Proposal Production：Zhao Whenhow

Dynamic Design：Zhao Whenhow

Video：Zhao Whenhow

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Concept :

Asymptote Art® Studio is an artistic creation platform composed of a group of young creators who focus on producing, scripting and directing author films and aesthetically pleasing commercial film and television projects. The studio's name comes from the famous theory of André Bazin, the father of the French New Wave Cinema: 'Cinema is the asymptote of reality'.

The studio currently has experimental classes for art exams such as: film and television choreography, photography, and recording art classes. One-on-one Q&A and assessment with teachers from Beijing Film Academy, Central Academy of Drama, Communication University of China and Shanghai Theatre Academy. The teachers of the experimental classes are all from: Beijing Film Academy, Central Academy of Drama, Communication University of China, and Shanghai Theatre Academy.

Commissioned by Beijing Asymptote Art®, logo identity design was designed and produced by Boundless Visual Lab. The brand design is registered and copyrighted.

北京渐近线艺术® 影视工作室是由一群青年创作者组成的艺术创作平台，成立于 2021 年，主要专注于作者电影及具有良好审美的商业影视项目的制片、剧本、导演创作工作。工作室命名来源于法国“新浪潮电影之父”安德烈·巴赞的著名理论：“电影是现实的渐近线”。

渐近线艺术® 目前设有编导摄影类艺考实验班，影视编导、摄影班、录音艺术班，北电中戏中传艺考老师一对一答疑与测评。实验班教师全部来自四大校：北京电影学院、中央戏剧学院、中国传媒大学、上海戏剧学院。师生比超过一比三，应对艺考新政策进行高效 5 人以下小班教学，确保孩子有充分学习文化课的时间。教师均带出过四大院校拿到合格证的考生。孩子将在入学后进行“从通识教育到私人定制”的专项培养计划。

受北京渐近线艺术® 影视工作室委托，渐近线艺术 LOGO 形象设计由虫二设计视务所® 设计出品。本品牌设计已注册加版权保护。