《一键还原—芽芽乐》MG动画——安戈力文化
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《一键还原—芽芽乐》MG动画——安戈力文化
米,是大部分中国餐桌的主要碳水来源。可是,你真的了解它吗?在我们对饮食品质日渐提高的今天,一粒稻米的可能性还有些什么?今天和UGLY,一键还原芽芽乐有机农场,让一粒米发挥最大价值。

1. BACKGROUND PROJECT
Rice is the main source of carbohydrates for most Chinese dining tables. But do you really understand it? What are the possibilities of a grain of rice in today's increasingly high quality of our diets? Today, with UGLY, we can restore Ya Yale germ rice with one click, so that a grain of rice can maximize its value.
米,是大部分中国餐桌的主要碳水来源。可是,你真的了解它吗?在我们对饮食品质日渐提高的今天,一粒稻米的可能性还有些什么?今天和UGLY,一键还原芽芽乐有机农场,让一粒米发挥最大价值。
2. STORYBOARD
TA grain of rice is not just white in front of us. One-click restoration gives designers inspiration to trace the planting, production, preservation, transportation of a grain of rice, and finally to the consumer's table. In the form of animation, the spatial structure of rice is displayed, the real shooting is combined with animation, and the whole process of germ rice production of Ya Yale is displayed in front of consumers through technical additions in the later stage, which is safer and more intimate.
一粒米,不只
Rice is the main source of carbohydrates for most Chinese dining tables. But do you really understand it? What are the possibilities of a grain of rice in today's increasingly high quality of our diets? Today, with UGLY, we can restore Ya Yale germ rice with one click, so that a grain of rice can maximize its value.
米,是大部分中国餐桌的主要碳水来源。可是,你真的了解它吗?在我们对饮食品质日渐提高的今天,一粒稻米的可能性还有些什么?今天和UGLY,一键还原芽芽乐有机农场,让一粒米发挥最大价值。
2. STORYBOARD
TA grain of rice is not just white in front of us. One-click restoration gives designers inspiration to trace the planting, production, preservation, transportation of a grain of rice, and finally to the consumer's table. In the form of animation, the spatial structure of rice is displayed, the real shooting is combined with animation, and the whole process of germ rice production of Ya Yale is displayed in front of consumers through technical additions in the later stage, which is safer and more intimate.
一粒米,不只

The opening animation is introduced, the screen transition animation is combined with the real shooting, the polished rice we often eat is obtained by removing the three-layer structure of rice, and the taste is delicate, but the remaining nutrition is less than 10%. The screen collage slides, showing rice, brown rice, The nutritional value and taste of germ rice and milled rice are different. So in order to balance nutrition, people began to eat coarse grains such as brown rice. However, although the crude fiber retained by whole grains is healthy, it makes the food unpalatable and difficult to digest. If you want to balance nutrition and taste at the same time, what is the possibility of a grain of rice? The real shot of the paddy field, then superimposed a picture of a hand holding a pile of rice, and finally superimposed the picture of germ rice sprinkled from the top. Germ rice came into being.
开篇动画引入,画面转场动画结合实拍,我们常吃的精米,由稻米去除三层结构得到,口感细腻,但剩下的营养却不到10%,画面拼贴图滑动,展现稻米、糙米、胚芽米、精米不同的营养
开篇动画引入,画面转场动画结合实拍,我们常吃的精米,由稻米去除三层结构得到,口感细腻,但剩下的营养却不到10%,画面拼贴图滑动,展现稻米、糙米、胚芽米、精米不同的营养

3. CHARACTER SETTING
What kind of rice is nutritious and healthy? Of course, we choose Ya Yale, the precise rice processing technology, the processing accuracy is close to 12 μm, the advantageous rice planting land has reached the corresponding standards in terms of soil safety, artificial farming, and heavy metal prevention and control.
什么样的米营养好吃又健康?当然选择芽芽乐,精密的稻米加工技术,将加工精度接近于12 μm,优势稻米种植地,在土壤安全性、人工农耕、重金属防控方面都达到了对应标准。
What kind of rice is nutritious and healthy? Of course, we choose Ya Yale, the precise rice processing technology, the processing accuracy is close to 12 μm, the advantageous rice planting land has reached the corresponding standards in terms of soil safety, artificial farming, and heavy metal prevention and control.
什么样的米营养好吃又健康?当然选择芽芽乐,精密的稻米加工技术,将加工精度接近于12 μm,优势稻米种植地,在土壤安全性、人工农耕、重金属防控方面都达到了对应标准。

4. CAMERA VOICE DESIGN
Germ rice is often called live rice. Because it is rich in protein, it is easy to breed harmful mold when exposed to the air. Therefore, special attention should be paid to the measures to prevent mildew in the production and packaging process. Ya Ya Le has made stricter control on production and storage, and nitrogen preservation technology can better maintain the activity of germ rice.
胚芽米常被称为活米,由于它含有丰富的蛋白质,暴露在空气中容易滋生有害霉菌,因此要特别注意在制作、包装过程中预防霉变的措施。芽芽乐在生产、保存上都做了更严格地把控,氮气保存技术更好地保持胚芽米活性。
Germ rice is often called live rice. Because it is rich in protein, it is easy to breed harmful mold when exposed to the air. Therefore, special attention should be paid to the measures to prevent mildew in the production and packaging process. Ya Ya Le has made stricter control on production and storage, and nitrogen preservation technology can better maintain the activity of germ rice.
胚芽米常被称为活米,由于它含有丰富的蛋白质,暴露在空气中容易滋生有害霉菌,因此要特别注意在制作、包装过程中预防霉变的措施。芽芽乐在生产、保存上都做了更严格地把控,氮气保存技术更好地保持胚芽米活性。

Germ rice has high nutritional value and contains a variety of nutrients needed for baby's growth and development. When combined with multi-grains, it can better balance nutrition and help babies grow up healthily.
胚芽米营养价值高,含宝宝成长发育所需的多种营养物质,与多元谷物搭配,可以更好地均衡营养,帮助宝宝健康成长。
The line drawing shows the effect separately
线稿图单独展示效果
胚芽米营养价值高,含宝宝成长发育所需的多种营养物质,与多元谷物搭配,可以更好地均衡营养,帮助宝宝健康成长。
The line drawing shows the effect separately
线稿图单独展示效果

8. HD WALLPAPERS
—SCRIPTWRITER /编剧&策划
SISSI
—SPLIT MIRROR /分镜
MA ZEQI\NIAN HONGFEI
—CONCEPTION /元素设计
XIAOYUAN
NIAN HONGFEI
—ORIGINAL PAINTER /原画师
XIAOYUAN
NIAN HONGFEI
—MIDDLE PICTURE /中间画
XIAOYUAN\NIAN HONGFEI
—SCENE TEACHER /场景师
XIAOYUAN\NIAN HONGFEI
—COLOR SETTING /色定
XIAOYUAN\NIAN HONGFEI
—DIRECTOR /导演
SHUIZHI YIN
—PRODUCTION /制片
LIJUAN ZHUANG
—ANIMATOR /动画师
WANG JIAXU\HE HONG
—SPECIAL EFFECT /特效师
WANG JIAXU\HE HONG
—CHECKER /动检师
WANG JIAXU\HE HONG
—EDITING /剪辑
WANG JIAXU\HE HONG
—SYNTHESIS /合成
WANG JIAXU\HE HONG
—SOUND&MIX /音效/混录/录音
WANGDACHUI
—VOICE ACTOR /配音演员
A ZU
9. UGLY INTRODUCTION
—SCRIPTWRITER /编剧&策划
SISSI
—SPLIT MIRROR /分镜
MA ZEQI\NIAN HONGFEI
—CONCEPTION /元素设计
XIAOYUAN
NIAN HONGFEI
—ORIGINAL PAINTER /原画师
XIAOYUAN
NIAN HONGFEI
—MIDDLE PICTURE /中间画
XIAOYUAN\NIAN HONGFEI
—SCENE TEACHER /场景师
XIAOYUAN\NIAN HONGFEI
—COLOR SETTING /色定
XIAOYUAN\NIAN HONGFEI
—DIRECTOR /导演
SHUIZHI YIN
—PRODUCTION /制片
LIJUAN ZHUANG
—ANIMATOR /动画师
WANG JIAXU\HE HONG
—SPECIAL EFFECT /特效师
WANG JIAXU\HE HONG
—CHECKER /动检师
WANG JIAXU\HE HONG
—EDITING /剪辑
WANG JIAXU\HE HONG
—SYNTHESIS /合成
WANG JIAXU\HE HONG
—SOUND&MIX /音效/混录/录音
WANGDACHUI
—VOICE ACTOR /配音演员
A ZU
9. UGLY INTRODUCTION

国内很丑的一家公司图片,拥有独立IP安戈力(UGLY)形象,在业务上定位于国内MG动画制作生产工厂。图片取名于英文单词UGLY(丑的含义),公司Slogan“丑从未如此艺术”图片,展现安戈力作为艺术创作理念及核心,安戈力形象在IP授权、衍生产品合作极度受市场欢迎。
UGLY uses AE, C4D, frame by frame, code and other high-tech methods to produce cutting-edge style MG animation works. Since its establishment in 2014, it has served more than 600 projects with a punctual delivery rate of 92.6%. It can simultaneously carry out up to 21MG animation production lines every month
安戈力运用AE、C4D、逐帧、代码等高技术手段制作前沿风格MG动画作品,2014年成立至今服务600多个项目准时交付率高达92.6%,每个月能同步进行多达21条MG动画生产线
Since its establishment, it has focused on the field of MG animation, and its influence has rapidly spread from Xiamen to cities such as Beijing, Shanghai and Guangzhou, and its footprints have gradually spread across all corners of the world. The current industry evaluation: MG animation = Angoli, UGLY= MG animation, has formed an industry symbol.
创立以来专注MG动画领域至今,影响力已经由厦门快速跨向北上广等城市,足迹也渐渐遍布世界各个角落。现业界的评价:MG动画=安戈力,安戈力=MG动画,已形成行业符号。
UGLY uses AE, C4D, frame by frame, code and other high-tech methods to produce cutting-edge style MG animation works. Since its establishment in 2014, it has served more than 600 projects with a punctual delivery rate of 92.6%. It can simultaneously carry out up to 21MG animation production lines every month
安戈力运用AE、C4D、逐帧、代码等高技术手段制作前沿风格MG动画作品,2014年成立至今服务600多个项目准时交付率高达92.6%,每个月能同步进行多达21条MG动画生产线
Since its establishment, it has focused on the field of MG animation, and its influence has rapidly spread from Xiamen to cities such as Beijing, Shanghai and Guangzhou, and its footprints have gradually spread across all corners of the world. The current industry evaluation: MG animation = Angoli, UGLY= MG animation, has formed an industry symbol.
创立以来专注MG动画领域至今,影响力已经由厦门快速跨向北上广等城市,足迹也渐渐遍布世界各个角落。现业界的评价:MG动画=安戈力,安戈力=MG动画,已形成行业符号。
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