海信手机——产品宣传片

我们为产品设计打造了一个契合其特质的暗黑调工业空间，产品随之横空出世，镜头聚焦其上，以粒子脱落的形式，寓意产品外观的升级与迭代，摄像头层层剥落，展现高清多变焦镜头，最终通过一组不同型号产品动态演绎，推出发布时间，为产品上市进行造势。

We created a dark-toned industrial space for the product design to fit its qualities, and the product then came out of nowhere, with the lens focusing on it in the form of particles falling off, signifying the upgrade and iteration of the product appearance, with the camera peeling off layer by layer to show the high-definition multi-zoom lens, and finally through a dynamic interpretation of a group of different models of products, launching the release time and building momentum for the product launch.