XueFuDao 学府道教育

XueFuDao 学府道教育 | Design by AO

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学府道是一个综合型教育品牌，为6-18岁的少年儿童提供专属的创新型教育服务。以孩子的角度去理解孩子，尊重每个孩子的独特个性，构建出多元的学习环境，并融合到现代家庭生活与环境之中。

我们从学府道教育的愿景出发，贴合品牌的命名以路牌的形式作为切入点，结合品牌独特的“探索、育爱及玩乐”教育理念，设计出整套视觉系统。当中涵盖的标识、专属字体、包装、导视，以及所有传播物料均是以其能让受众感受到更有趣、更亲切的友好感受为导向。

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XueFuDao is a comprehensive education brand, focusing on providing exclusive and innovative education services for children aged 6-18, aiming to understand children from the perspective of children, respect each child’s unique personality, build a diversified learning environment, and integrate into modern family life and environment.

Starting from the vision of XueFuDao Education, we design a complete set of visual system in accordance with the brand name, taking the form of road signs as the starting point, and combining with the brand’s unique educational concept of “exploration, love education and having fun”. The covered logo, exclusive font, packaging, guide and all communication materials are oriented to make the audience feel more interesting and friendly.