【业务】Chance&challenge for luxury MKT in covid

A presentation case in Accenture Interview that focus on the strategy of luxury market after pandemic. The slides show the challenges that luxury market faces and the opportunities it meets. With the theory of 3cs nd 4ps, I show the challenges and opportunities from aspects of company, competitors and consumers, and gave some strategies from aspects of price, product, place and promotion for the apparel market in the luxury market.