2021案例赏析 - ARK AVANT / SAC DESIGN 果术品牌

Time:2021

Location:郑州

Brand:鑫源地产

Design:SAC果术品牌

Introduction:

打破传统地产项目，以“精神建筑”及“未来主义”进行重构

定名为ARK.AVANT

从人类有史以来的居所结构中得到“庇护所”的概念 以此来定位这个郑州高端圈层社交公寓的品牌理念

区别于传统的地产套路，回归以美学和社交为核心引力。

生活，不仅仅只是居住那么简单

ARK.AVANT 是一小群人的方舟。也是先锋派的归宿。

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Break the traditional real estate projects and reconstruct them with "spiritual architecture" and "futurism"

Named ark AVANT

Get the concept of "shelter" from the residence structure in human history, so as to position the brand concept of this high-end circle social apartment in Zhengzhou

Different from the traditional real estate routine, it returns to the core attraction of aesthetics and social networking.

Life is more than just living

ARK. Avant is the ark of a small group of people. It is also the destination of avant-garde.