街头巷尾茶饮

项目丨PROJECT

街头巷尾茶饮——NO，EMO

服务丨SERVICE

LOGO、插画、包装

项目背景丨PROJECT BACKGROUND

街头巷尾是一家关注都市年轻人心情的有爱的奶茶店。

本店在提供高品质茶品的同时，更关心年轻人的心理能量，助力疗愈，帮助年轻人找回积极状态。

即使生活百般刁难，也不要忘记你还有造梦的能力。

整个设计采用极简的高饱和的配色，去贴合年轻人的审美，用漫画风格的插画绘制年轻人的日常。

At the end of the street is a loving milk tea shop that pays attention to the mood of urban young people.

While providing high-quality tea products, our store pays more attention to the psychological energy of young people, helps heal and help young people find a positive state.

Even if life is difficult, don't forget that you still have the ability to dream.

The whole design adopts minimalist and highly saturated color matching to fit the aesthetics of young people, and draws the daily life of young people with comic style illustrations.